6 Best Marketing Analytics Courses, Classes and Tutorials Online (with Certificate)

We’ve counted the votes. These are our best 6 Marketing Analytics online courses, classes, certificates and training programs. We cannot cover every Marketing Analytics online courses out there, but we tried to find the best and these are our top picks. Our team chose these Marketing Analytics online classes based on different factors including duration, price (free vs paid), instructor, difficulty level and the number of students. Don’t wait until tomorrow, take the first step today!

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The Best Marketing Analytics Courses in 2020

  1. Marketing Analytics: Competitive Analysis and Market Segmentation | edX
  2. Marketing Analytics: Stand Out by Becoming an Analytics Pro!
  3. Data Driven Marketing A-Z: Improve Your Campaign Performance
  4. Google Analytics Course Zero To Hero
  5. Marketing Analytics: The Full Marketing Research Masterclass
  6. Marketing Analytics: Pricing Strategies and Price Analytics

Marketing Analytics: Competitive Analysis and Market Segmentation | edX

This online course will teach all about Marketing Analytics. It will guide you how to work on competitive analysis and market segmentation. A certificate is available.

The Marketing Analytics: Competitive Analysis and Market Segmentation course is taught by Stephan Sorger, and is available on edX. More than 69,758 students have signed up for the class.

Skills you will learn

  • Learn the basic principles of Marketing analytics
  • Know how to analyze and structure industries and markets
  • Discover essential tips in segmenting markets
  • Develop practical skills to immediately see benefits in the workplace

This online course is intended for students who want to learn about competitive analysis and market segmentation through Marketing Analytics.

Platform: edX
Duration: 4 weeks


Marketing Analytics: Stand Out by Becoming an Analytics Pro!

This Udemy course will teach you everything you need to know about Marketing Analytics. It will guide you how to model out a new marketing initiative. Upon completion of the course, a certificate is available for you to download.

The Marketing Analytics: Stand Out by Becoming an Analytics Pro! course is taught by Nate, a Co-Founder and Lead Instructor at Wisdify, and is available on Udemy. So far, there are more than 7,331 students enrolled for this course.

Skills you will learn

  • Understand the fundamental concepts of Marketing Analytics
  • Know how to organize, synthesize, and analyze large marketing data
  • Discover essential marketing metrics
  • Learn how to properly build a new marketing initiative

This curriculum is great for students, as well as digital advertisers, marketing and social media professionals, who want to learn the basic foundations of Marketing Analytics.

Platform: Udemy
Duration: Almost 6 hours


Data Driven Marketing A-Z: Improve Your Campaign Performance

This online tutorial will help you explore the fundamentals of Marketing Analytics. It will teach you how to properly create a data driven marketing campaign. At the end of the course, a certificate can be downloaded.

The Data Driven Marketing A-Z: Improve Your Campaign Performance course is taught by David Tanaskovic, a Marketing and Business Analyst. As of the moment, there are more than 2,435 students enrolled in this online course, which can be found on Udemy.

Skills you will learn

  • Understand the core concepts of data driven marketing through Marketing Analytics
  • Discover effective tools in analyzing marketing campaigns
  • Develop skills in improving campaign success through efficient metrics
  • Learn how to properly launch a campaign blueprint

This specialization is intended for students who want to learn the fundamentals of Marketing Analytics, as well as, anyone who want to gain knowledge about campaign metrics.

Platform: Udemy
Duration: Almost 4 hours


Google Analytics Course Zero To Hero

If you’re looking for a complete tutorial in Marketing Analytics, you’ve come to the right place. This course will provide you with essential instructions in Google analytics. Like every Udemy course, this comes with a certificate.

The Google Analytics Course Zero To Hero is taught by Pouya Eti, a Digital Marketing Expert, Digital Instagram Marketer, Author, and Entrepreneur. At the time of posting this article, there are more than 20,633 students signed up so far.

Skills you will learn

  • Understand how Google analytics works in the data driven economy
  • Learn how to properly read and analyze data to grow your business
  • Develop practical skills in marketing analytics
  • Know how to utilize custom dashboards for marketing

This course is specially designed for students who are interested in Marketing Analytics, as well as, website owners, marketing professionals, seo and ppc specialists, who want to develop skills in data driven marketing.

Platform: Udemy
Duration: Almost 3 hours


Marketing Analytics: The Full Marketing Research Masterclass

This Udemy course will provide you with a comprehensive introduction to Marketing Analytics. It will teach you how to become a marketing strategy expert from scratch. Don’t forget to download the certificate.

The Marketing Analytics: The Full Marketing Research Masterclass course is taught by Business Hero, and is available on Udemy. The number of students goes up every week, currently there are 3,042 students signed up.

Skills you will learn

  • Understand the fundamentals of quantitative and qualitative marketing strategies
  • Discover various software tools and strategies in improving marketing strategies
  • Learn the means-end theory
  • Build your own data-driven emotion-based marketing strategy

I suggest you take this course if you’re interested in learning the fundamentals of Marketing Analytics, and want to develop practical skills in building marketing strategy.

Platform: Udemy
Duration: Almost 4 hours


Marketing Analytics: Pricing Strategies and Price Analytics

Looking for a complete course in Marketing Analytics? This is the right one for you. It will teach you various pricing strategies and price analytics. A certificate of completion will be great to display your new skill.

The Marketing Analytics: Pricing Strategies and Price Analytics course is taught by Start-Tech Academy, and is available on Udemy. The instructor is popular, and at the moment there are more than 57,696 students signed up.

Skills you will learn

  • Learn essential theoretical concepts ion pricing
  • Understand how quantity discounts works
  • Discover effective non-linear strategies
  • Know how to properly estimate demands and costs

This curriculum is designed for students who are interested in learning about Marketing Analytics, as well as, anyone who wants to master pricing strategies.

Platform: Udemy
Duration: Almost 6 hours


We wish you good luck and lots of fun studying Marketing Analytics. This was our list of the best Marketing Analytics online classes, programs, courses with a certificate of completion. We will keep you updated with new courses and classes. Thanks for going through our list!

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